Amazon App Store
Team: Catchy Agency
Client: Amazon
Role: Lead Designer
Project Goal: Use data gathered from stakeholder interviews and competitive marketing audits to build Amazon Appstore’s 2023-2024 organic and paid media strategies to:
Attract new developers to submit their apps to the Amazon Appstore
Retain and engage developers with apps currently listed on the Amazon Appstore
Design and creative approach: Working closely with Amazon’s internal creative team to align artistic vision while pushing boundaries. We created several static and animated posts for both Paid and Organic Media.